City of Parramatta is calling for Expressions of Interest from residents and workers who would like to help promote the City at major events and festivals as part of a new ambassador program being implemented by Council.

The Destination Ambassador initiative will extend and support the City’s existing Host & Guide visitor services. The program has been established in partnership with TAFE NSW, which will provide accredited training to participants.

“We are looking for local volunteers who are community minded, friendly and outgoing, to promote Parramatta as a leading tourism destination,” City of Parramatta Administrator Amanda Chadwick said.

“This is a unique opportunity for participants to meet new people, share their local knowledge and ensure visitors have a memorable experience in our beautiful city.”

Destination Ambassadors will share their passion for Parramatta with visitors to Council’s major events and festivals, strengthening the City’s status as a leading leisure destination.

“The rate of growth in visitor numbers to Parramatta over the next five years will surpass most major destinations in NSW. We want to ensure we are well placed to meet the needs of visitors to our City by tapping into one of the best resources we have, our community,” Ms Chadwick said.

The two-day accredited course for Destination Ambassadors will be held at TAFE NSW Ultimo campus from 20-21 January 2017 and tailored to provide participants with formal and practical knowledge which could help them pursue future employment opportunities in the tourism and hospitality industry.

Once qualified, Destination Ambassadors will be involved with key events such as Australia Day and Tropfest, and other major community initiatives across the City.

Expressions of Interest close at 5pm on Thursday 8 December 2016. For more information visit www.parracity.nsw.gov.au